A digital shopping experience controlled by two digital dice.

An Online Collection Launch created for a travel fashion brand, Mast & Harbour.

 
 

The Orange Trail

 

🏆🏆🏆

 
  • WIN AT ABBYS

    SILVER for Mobile Abby - Tablet/Mobile Websites

What made this project special to me?
Where do I begin! A chance to immerse oneself in a new culture to script the journey. (Fun side note: We worked out stories for 3 different locations so if you need a holiday itinerary, you know who to come to.) Post that, a month spent turning the script into a mobile & desktop user journey & website (including working out the ideal coding for the dice with the help of a Russian coder) and then supervising the production and post-production of the films. All topped with the eventual joy of being able to shake your phone, watch a pair of dice roll on it and navigate the story, knowing that you helped bring all of those elements together.

The Team

 
  • AGENCY
    Brave New World

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